G.U. :The Old Navy of UNIQLO

Operating some 1,000 retail outlets in Japan and abroad, UNIQLO is the original a brand name of Japan’s Fast Fashion company. The company also markets a sister brand, called g.u., which recently opened its largest store in Japan in Tokyo’s famous Ginza district. The source of the brand’s popularity is due to its stylish designs, which are sold at surprisingly low prices. For example, a full-length one-piece “maxi” garment sells for as little as 990 yen ($9), and an airy blouse just 1,490 yen ($14).



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